How can you fix the issue with internal "best practices"?
small, consistent habits to build your brand bottom-up

Photo by Matthew Osborn / Unsplash
It's very simple:
stop incentivising lies.
Create a safe environment for employees to speak the truth.
Incentivise employees to revise old files and tell the naked truth.
Incentivise teams to look for old cases in databanks before starting similar projects.
If a project is a success thanks to learnings from previous mistakes…
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