Wanna know what drives drinks sales?
small, consistent habits to build your brand bottom-up
Wanna know what drives drinks sales?No, it's not brand loveIt's margins.
There's a reason why they are called "links" in a value chain.
They are connected to one another and they don't survive alone.
If one link gets too fat, it breaks the next one.
A healthy chain is in balance.
Or the chain collapses.
It's like in real life.
The same share?
No, but fair.
Littl…
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