MAFFEO DRINKS Podcast & Guides

MAFFEO DRINKS Podcast & Guides

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MAFFEO DRINKS Podcast & Guides
MAFFEO DRINKS Podcast & Guides
Wanna use your segmentation right?
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Wanna use your segmentation right?

small, consistent habits to build your brand bottom-up

Chris Maffeo's avatar
Chris Maffeo
Mar 11, 2022
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MAFFEO DRINKS Podcast & Guides
MAFFEO DRINKS Podcast & Guides
Wanna use your segmentation right?
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Email
Notes
More
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Photo by Jay Clark / Unsplash

Wanna use your segmentation right?

Diversify hunting vs farming.

Here is how:It's not only about how premium an outlet is.It's also about how much ROS (Rate of Sale) or velocity it generates.

A myth to debunk is that it is normal for a Gold outlet not to generate high ROS.Some do, some don't and efforts and investments should g…

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