Sign in Subscribe
Chris Maffeo

Chris Maffeo

Prague, Czechia
Founder and Managing Director. He is the Host of The Maffeo Drinks Podcast, a leading Drinks Business Podcast listened to in 120 countries. Advisor with 20+ years of experience across 30 markets worldwide.
05
Feb
Fixing the Sell-in Pitch: The 4 Biggest Mistakes Salespeople Make Talking to Bar Owners

Fixing the Sell-in Pitch: The 4 Biggest Mistakes Salespeople Make Talking to Bar Owners

Shelf space and Back bars are limited, and to make room for your brand, a venue must remove another one (or at least push theirs to the second or third row, collecting dust).
4 min read
31
Jan

Ep. 045 | Drink Photography: the power of hospitality as a service

1 min read
28
Jan

<#052> Unwinding January: Your MAFFEO DRINKS Podcast Guest Recap 🎙️

3 min read
23
Jan

044 | Food & Drink Photography: How to start a career Bottom-up | Part 1/2 with Francesco Sapienza (New York City, USA)

1 min read
19
Jan
The Bar Mapping Blueprint: The 5 Steps To Find The Right Venues for Your Brand In a City

The Bar Mapping Blueprint: The 5 Steps To Find The Right Venues for Your Brand In a City

Instead of a Useless List, All Your Competitors Already Googled. The MAFFEO DRINKS Guides is a bi-weekly email newsletter.
4 min read
16
Jan

043 | How to navigate Global Travel Retail as a Brand Building Channel | Part2/2 with André De Almeida (Glasgow, Scotland)

1 min read
13
Jan
<#051> Why we should take a strong stand on peer pressure when out in a bar (and how I tackle it)

<#051> Why we should take a strong stand on peer pressure when out in a bar (and how I tackle it)

4 min read
10
Jan
The Scaling Dilemma: How to Avoid The Worst Mistakes Big Brands Make

The Scaling Dilemma: How to Avoid The Worst Mistakes Big Brands Make

(Saving You From Losing Consumers Jumping on The New Kid on The Block)
6 min read
09
Jan

042 | Building Flavor From Grain to Cask, How Each step Plays a Role in Recruiting Consumers | Part 1/2 with André de Almeida of Inside the Cask (Glasgow, Scotland)

1 min read
02
Jan

041 | Bringing Gin to Brazil: how to start a brand starting from a specific need | with Arturo Isola, Co-Founder of Amazzoni Gin (Sao Paulo, Brazil)

1 min read