The "Bottom-up Value Chain" Framework: How to Avoid the Worst Mistakes Brands Make When Setting Their Value Chain (Ending Up With a Beautiful Bottle Nobody Wanna Buy).
Dear Drinks Builder,
In today’s issue, I’ll share my three-step process for improving your approach to creating your value chain.
I don't have a silver bullet for the perfect one, but I can guide you on what you should consider when creating one. By adopting this
