MAFFEO DRINKS Podcast & Guides
The MAFFEO DRINKS Podcast
060 | Nick Gillett | Wholesalers & Distributors: understanding the Drinks Route-to-Market | Mangrove Global
0:00
-32:42

060 | Nick Gillett | Wholesalers & Distributors: understanding the Drinks Route-to-Market | Mangrove Global

In Ep. 60, I chatted with Nick Gillett, the Managing Director of Mangrove Global. We discussed all the aspects of bringing drinks brands to market from start to scale, including distributors and wholesalers, as well as all the links in the drinks ecosystem. I hope you enjoy our chat.

Time Stamps

0:00 Intro

1:20 Brand or Liquid Marketing Foundation

1:58 Nick Gillett Intro

6:58 Wholesalers & Importers Differences

12:50 The Game of Share of Mind

16:53 The Diversity of Wholesale

25:58 Has Wholesale Changed?

28:53 The Value of Relationships

32:10 Outro

About The Host: ⁠Chris Maffeo⁠

About The Guest: ⁠Nick Gillett⁠

Discussion about this episode