MAFFEO DRINKS Podcast & Guides
The MAFFEO DRINKS Podcast
071 | Morten Stengaard | Bottom-up Expansion to New Markets
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071 | Morten Stengaard | Bottom-up Expansion to New Markets

Co-Founder and CEO of Bemakers

In episode 071, I sit down with Morten Stengaard, Co-Founder and CEO of Bemakers, to discuss the challenges and strategies of expanding into international markets.

We delve into the complexities of distribution, the importance of local market engagement, and Bemakers' innovative approach to streamlining direct and indirect beverage distribution.

Morten shares valuable insights on brand building, consumer engagement, and navigating the drinks industry's intricate ecosystem.

Time Stamps

00:00 Introduction

00:54 Challenges in Local Distribution

03:08 Expanding to International Markets

04:28 Founding Beemakers: A New Approach

06:23 Building Demand in New Markets

07:57 The Importance of Local Market Engagement

10:22 Strategies for Effective Brand Building

13:56 Leveraging Direct-to-Consumer Channels

37:03 Final Thoughts and Contact Information

About The Host: ⁠Chris Maffeo⁠

About The Guest: ⁠Morten Stengaard

N.B. If you are interested in Bemakers, mention the MAFFEO DRINKS Podcast to receive a 50% discount on the Setup fee.

https://bemakers.com/

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