MAFFEO DRINKS Podcast & Guides
The MAFFEO DRINKS Podcast
078 | Emotional Storytelling in Cocktail Menu
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078 | Emotional Storytelling in Cocktail Menu

Chris Le Beau, Founder of Decoding Cocktails Podcast

In this episode of the Maffeo Drinks Podcast, with guest Chris LeBeau, we explore the nuances of flavor profiles, consumer preferences, and the intricacies of crafting an exceptional cocktail.

LeBeau shares insights on how different cultural backgrounds and personal tastes influence drink choices and experiences.

He discusses the importance of storytelling and emotions in drink presentation, the role of brands in cocktail creation, and how bartenders and consumers can better communicate to achieve a satisfying drinking experience.

The dialogue emphasizes understanding where good drinks originate, looking beyond brands to quality ingredients, and exploring novel mixer concepts.

The episode invites listeners to embrace drink-making with a discerning palate and open mind.

00:00 Introduction and Welcome

00:28 The Ferris Wheel of Bar Rankings

00:54 Navigating Taste Profiles

03:02 Categorizing Cocktails

04:04 Brand Influence on Menus

06:25 Personal Preferences and Cocktail Experiences

10:21 Cultural Influences on Taste

13:12 Exploring New Spirits and Cocktails

17:38 Understanding Customer Preferences

29:54 Evaluating Bars and Bartenders

39:29 Conclusion and Contact Information

About The Host: ⁠Chris Maffeo⁠

About The Guest: ⁠Chris LeBeau

Discussion about this episode